1. Public Commitment

Redkiwi publicly commits to limiting global warming to a maximum of 1.5°C, in line with the Paris Climate Agreement. We recognize our responsibility as an organization to measure, reduce, and, where necessary, offset our CO₂ emissions.

We strive to continuously reduce our impact and report transparently on our progress.

2. Scope and Principles

Our climate impact stems primarily from:

Energy consumption (office, hosting, cloud)
Digital infrastructure (software, data storage, AI usage)
Travel (commuting, business)
Procurement (suppliers, catering, facility services)

We take a pragmatic approach:

we focus on the areas where we actually have influence, and make conscious choices where our direct influence is more limited.

3. SMART Goals

Goal 1 – Insight and Measurement

Specific: Measure our CO₂ emissions annually
Measurable: Determine our full CO₂ footprint
Achievable: Use of recognized tools/standards (e.g., GHG Protocol-light)
Realistic: Appropriate for the size of the organization
Time-bound: First measurement completed by Q4 2026, then annually

Goal 2 – Reducing energy and hosting

Specific: Reducing CO₂ emissions from energy and hosting
Measurable: 15% reduction per FTE compared to baseline
Time-bound: No later than the end of 2028
Actions:
- Prioritize green hosting/cloud providers
- Optimize data usage and storage
- Conscious use of AI and compute-intensive processes

Goal 3 – Sustainable Mobility

Specific: Reducing travel-related emissions
Measurable: 25% increase in sustainable business travel (public transit/bicycle/electric car)
Time-bound: By the end of 2028
Actions:
- Encourage working from home and hybrid work
- Prioritize trains over planes (<700 km)
- Raising awareness among the team

Goal 4 – Responsible Procurement

Specific: Integrating sustainability into supplier selection
Measurable: 75% of suppliers assessed for sustainability
Time-bound: By the end of 2027
Actions:
- Implement a supplier policy
- Prioritize sustainable energy, catering, and facility services

Goal 5 – Offsetting (supplementary)

Specific: Offset remaining emissions
Measurable: 100% of measured emissions offset
Time-bound: Annually starting in 2027
Condition: Reduction first, then offsetting

4. Resources (time, people, budget)

Time

Annual maintenance and reporting: ±20 hours

People

1 person in charge at Redkiwi (Gaby Palermo)
Involvement of the entire team in behavioral change (travel, energy consumption)

Budget

CO₂ measurement tool / consulting: €500 per year
Possible green alternatives (hosting, energy): depending on choice
Offset costs: variable (estimated at €10–€30 per metric ton of CO₂)

5. Stakeholder engagement

Internal (team)

Raise awareness about the impact of choices (travel, tools, energy)
Involve them in initiatives and improvements
Transparency regarding progress and results

Suppliers

Selection based on sustainability and transparency
Engage in dialogue with key suppliers (e.g., hosting/cloud)
Give preference to parties that actively pursue climate policies

Customers

Where relevant: advising on more sustainable digital solutions
Transparency regarding our own impact and choices

Broader ecosystem

Monitoring developments in tech and sustainability
Aligning with best practices and standards (e.g., B Corp)

6. Monitoring and reporting

Annual CO₂ measurement and evaluation of goals
Internal review of progress
Periodic adjustment of goals and actions
Transparent communication (e.g., via website or impact report)

7. Concluding Statement

Redkiwi acknowledges that its direct climate impact is relatively limited, but takes responsibility for the choices within its sphere of influence. By acting pragmatically and purposefully, we contribute to the collective effort to mitigate climate change.

Climate Action Plan