What is feed management?
Feed management is the process of managing and optimizing your product data to sell products on various platforms such as Amazon, Bol.com, Google Shopping, and more. It allows you to enhance the visibility of your brand, company, products, and services. Ultimately, it boosts your return on investment (ROI) and improves your return on advertising spend (ROAS). Unfortunately, each platform has its own requirements when it comes to product data. Without a feed management tool, you would waste a lot of time and effort.
Channable automates e-commerce activities
Channable provides the solution. By connecting it to your webshop, you can easily import products into Channable. Using pre-built templates based on the specific requirements of each channel, you can create your feeds. You can optimize your feeds using if-then rules. For example, you can quickly filter out specific products that you don't want to advertise or add additional information using these rules. Therefore, Channable acts as a link between your webshop and the channel where you sell your products. You have a choice of over 2500 marketplaces, comparison sites, and affiliate networks.
