Ai Ethics

At Redkiwi, we see the power and impact of Artificial Intelligence (Ai) on society and businesses. Ai offers enormous opportunities, but also raises ethical questions. Therefore, we take a responsible and transparent approach in the way we develop and apply Ai.

Redkiwi is affiliated with Responsible Applied Artificial InTelligence (RAAIT), a collaboration between Utrecht University of Applied Sciences, Amsterdam University of Applied Sciences, Rotterdam University of Applied Sciences and various practice partners. Jasper Verbunt represents Redkiwi within RAAIT, where he contributes to the development of ethical Ai methodologies. This initiative focuses on how Ai can be responsibly designed, developed and implemented, considering both intended and unintended consequences for users and society.

Within Redkiwi, we ensure that Ai solutions always align with our core values. We work according to the principles of Responsible Ai by:

• Actively participating in research and learning communities within RAAIT.
• Translating insights from Ai ethics into practical tools and methodologies.
• Guiding clients through the responsible implementation of Ai within their companies.